MUNA Knows a Place and Blesses it with a Song
MUNA is an incredible live act. They sound just as good, if not better, live than on their studio tracks. There’s already loads of fan produced and pro-shot concert footage of them on YouTube, but the piece below, produced in Austin by WFUV / SXSW and featuring makeup-free faces and close-ups, made me appreciate their chemistry and naturalness as a band.
For their third activation, I propose a playful take on their song, “I Know A Place.” Highlighting their origins as a Los Angeles band, and also acknowledging their interest in style and music icons (based on their Tumblr), I think it’d be fun to do a photo essay of their favorite digs and meaningful places in and around Los Angeles, including places they go for style, music and visual inspiration.
This should primarily manifest as a photo essay with captions, but could include an “impromptu” acoustic set, including at least one song off of About U, at a live location. It could be shot multi-camera in one take. This could build excitement around their album release, as well as tribute Los Angeles. Amoeba Records is a possible venue, as they host bands for live performances all the time. Fans listen from the aisles.